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- <text id=92TT2553>
- <title>
- Nov. 16, 1992: A Generation Takes Power
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1992
- Nov. 16, 1992 Election Special: Mandate for Change
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- COVER STORIES, Page 57
- ELECTION `92
- A Generation Takes Power
- </hdr><body>
- <p>As America's first baby-boomer President, Clinton will bring
- to the White House a fresh mental map of historical impressions
- and pop-cultural symbols
- </p>
- <p>By WALTER SHAPIRO -- With reporting by Priscilla Painton,
- with Clinton
- </p>
- <p> ". . . the torch has been passed to a new generation of
- Americans, born in this century, tempered by war, disciplined
- by a hard and bitter peace . . ."
- </p>
- <p> -- John F. Kennedy, Inaugural Address, 1961
- </p>
- <p> These stirring words commemorated the last time that one
- generation ceded power to the next. The 22-year age chasm
- between President-elect Bill Clinton and George Bush is the
- second largest in U.S. electoral history, surpassed only by the
- 27 years separating Kennedy and Dwight Eisenhower. But this
- generational conceit is unlikely to be updated as a theme for
- Clinton's Inaugural Address. Imagine a hapless Clinton
- speechwriter struggling to reduce the baby-boomer life
- experience to tough-minded Kennedyesque cadences. No way would
- the incoming President dare tell the unvarnished generational
- truth: "Again, the torch has been passed to a new generation of
- Americans, born after World War II, nurtured in prosperity,
- aroused by Vietnam, sustained by rock 'n' roll, tested by drugs
- and promiscuity, embraced by the media and belatedly betrayed by
- the nation's decline in living standards."
- </p>
- <p> At 46, Clinton will be the third youngest President in
- history, out-youthed only by Kennedy and Theodore Roosevelt. For
- 40 years, World War II was a dominant life experience for eight
- Presidents in a row. All of them served in uniform -- even
- Ronald Reagan, who sometimes also projected the fantasy that he
- had seen the horrors of combat. Clinton was not born until a
- year after Japan surrendered. "World War II is as far away from
- Bill Clinton's generation as World War I was for George Bush's
- generation," observes Andrew Cherlin, a sociologist at Johns
- Hopkins University. "What is happening is that the first half
- of this century is receding in our institutional memory."
- </p>
- <p> As the nation's first baby-boomer President, Clinton will
- bring to the Oval Office a fresh mental map of generational
- impressions. Gone are the Andrews Sisters, Kilroy and the Berlin
- blockade. In their place come Father Knows Best, Elvis, 1960s
- folk music (Chelsea Clinton was named after the Joni Mitchell
- song Chelsea Morning), Vietnam protests, the 1972 George
- McGovern crusade and Watergate. Despite the politically
- exaggerated privation of his childhood, Clinton came of age at
- a moment of exceptional national privilege, when a studious
- young leader from Hot Springs, Arkansas, could aspire to an
- elite educational odyssey that carried him from Georgetown to
- Oxford on a Rhodes Scholarship to Yale Law School. America of
- the 1960s worked for Clinton in ways that many children of
- today's hard-pressed middle class can scarcely imagine.
- </p>
- <p> A President, if artful, can transcend mere policy and
- become an avatar of an era. What difference will the final
- ascension of the baby-boom generation make in terms of the
- American spirit, the cultural zeitgeist? The irresistible
- Kennedy parallel would suggest that the symbolism of a Clinton
- presidency could someday outweigh its concrete accomplishments.
- From fashion (a continually bareheaded J.F.K. decapitated the
- hat industry) to sports (touch football and 50-mile hikes) to
- dallying with movie stars (Marilyn Monroe suggestively cooing
- "Happy birthday, Mr. President"), Kennedy defined a style that
- was half Harvard and half James Bond. But J.F.K. spoke for a
- generation that craved a larger-than-life icon, a President who
- legitimized both its bravery in World War II and its
- man-in-the-gray-flannel-suit struggles to create the affluent
- society.
- </p>
- <p> Baby boomers lack this palpable hunger for acceptance.
- "Unlike the Kennedy era," says Nicholas Lemann, author of The
- Promised Land, "Clinton's generation has already had its chance
- to make its tastes the country's tastes." Has it ever. Baby
- boomers -- especially the older ones like Clinton who were born
- in the 1940s -- have been pop-cultural imperialists since before
- Woodstock; the rest of America, like it or not, has had to
- endure their collective self-absorption as they metamorphosed
- from hippies to yuppies to competitive parenting. What is
- possibly left for them to gain from a Clinton presidency, other
- than perhaps good government? Hard to picture Clinton's peers
- celebrating their empowerment with buttons that defiantly
- declare DON'T TRUST ANYONE OVER 50. Or angrily marching on the
- White House chanting, "Hey, hey, Billy C., you've got a good
- job, how about me?"
- </p>
- <p> The ascension of Clinton gives older baby boomers a
- psychological gift that some of them will be loath to accept --
- irrefutable proof that they are mature adults. Like the
- Doonesbury character Zonker Harris, baby boomers have been
- indulging in the longest adolescence since Archie and Veronica.
- True, parenthood has tamed many of their rebellious impulses.
- But the full awareness of the fleetingness of youth -- even with
- Stairmasters and cosmetic surgery -- was postponed as long as
- the World War II generation walked the corridors of power.
- "Instead of being able to feel like we're still kids and having
- to look up at the generation running things, suddenly there's
- a guy your age who is President of the United States," says Paul
- Hirsch, a sociologist at Northwestern University. ``This is the
- first time that the country has symbolically acknowledged that
- we baby boomers have it all figured out."
- </p>
- <p> Every President ages in office -- and soon baby boomers
- will glimpse their own mortality in the new care lines on
- Clinton's face, in the slow droop of his jowls and in his
- Sisyphean struggles against the thickening of middle life. "I
- look at Clinton in his dumpy running shorts," sniffs marketing
- consultant Judith Langer. "He symbolizes the baby-boom
- generation: they think health, but they don't always resist that
- chocolate-chip cookie." In the waning days of the campaign,
- Clinton's reading glasses (for baby boomers the scariest word
- in the English language is suddenly bifocals) began to make a
- frequent appearance on the nightly news. As for the Vice
- President-elect, Al Gore, just 19 months Clinton's junior, the
- passage of the years will probably be reckoned by the growth of
- the small bald spot in his still dark brown hair. For what is
- Gore profited, if he shall gain the second highest office in the
- land and yet be tempted by Rogaine?
- </p>
- <p> At a moment when the American libido seems to oscillate
- between Puritanism and rampant exhibitionism, how significant
- is it that for the first time in more than 30 years the nation
- has elected a President with sex appeal? The last six
- Presidents -- Bush, Reagan, Jimmy Carter, Gerald Ford, Richard
- Nixon and Lyndon Johnson -- combined do not conjure up enough
- erotic energy to fill a single room at the No-Tell Motel. Forget
- Gennifer Flowers -- this is not the moment to descend into the
- muck of her sleazy allegations. Rather, the swooning and the
- cooing on the rope lines during the last breathless days of the
- Clinton campaign were unavoidably reminiscent of Kennedy. In
- Louisville, Kentucky, the scene seemed out of Beatlemania. Women
- screamed when Clinton reached for their hands as loudspeakers
- blared out the Fab Four singing, "When I saw her standing
- there." Cheryl Russell, editor of The Boomer Report, a monthly
- newsletter on consumer trends, captures a new dimension in the
- national psyche when she confides, "Every woman I know is having
- sex dreams about Bill Clinton. We're finally getting a President
- our own age who we can imagine having sex with. I don't recall
- anyone having sex dreams about Michael Dukakis."
- </p>
- <p> If Reagan was shaped by Hollywood and Bush influenced by
- the prep-school verities of his youth, then for Clinton the
- seminal moments probably came at Oxford and Yale. He was there
- during the early, heady days of one of the most influential
- social movements of his lifetime -- the birth of modern
- feminism. Hillary is part of that legacy; few men of an older
- political generation would feel comfortable with wives who
- earned far more than they did. Sometimes lost amid the Hillary
- hype is a larger truth: Clinton, like many baby boomers, feels
- comfortable around intelligent women. Politics has always been
- a locker-room sport, but in the Clinton campaign the role of
- women transcended tokenism and approached equal power.
- </p>
- <p> For all their activism, the Clintons are apt to play a
- surprisingly modest role as national tastemakers. They are far
- more likely to reflect baby-boomer trends than to shape them.
- Sure, there are fearless forecasts from marketing gurus. "Elvis
- memorabilia is going to go up to a whole new level," predicts
- Brad Edmondson, the editor in chief of American Demographics.
- "Remember Ronald Reagan and jelly beans. Jimmy Carter and
- peanuts." He may be right; too bad Graceland (privately owned)
- is not traded on the stock exchange.
- </p>
- <p> Beyond Elvis and the saxophone, Clinton's musical taste is
- broad but bland. Early in the campaign, he sat down with Rolling
- Stone for a lengthy interview about pop music. Among his
- favorites: Judy Collins, Dolly Parton, Michael Bolton, Otis
- Redding, Ray Charles, Harry Belafonte, the Temptations, the
- Beatles and Stan Getz. Nothing, in short, that cannot be easily
- found in a prominent place in any shopping-mall music store in
- America. This middle-of-the-road eclecticism is typical of
- Clinton's generation, lost in the rock-is-dead wilderness,
- casting about for a musical resting place between rap and heavy
- metal. If the President-elect has an unorthodox musical passion,
- it lies in his deep appreciation for black gospel and rhythm and
- blues. Unlike almost all white politicians of any generation,
- Clinton gets the beat consistently right.
- </p>
- <p> Moreover, he understands the potency of pop-culture icons.
- In Chicago last month, Clinton discovered he was staying in the
- same hotel as the band U2. Taking advantage of his own
- celebrity, the candidate went up to the band's suite and hung
- out for a while, finding a common ground in swapping stories
- about life on the road. Afterward he dragged the band along in
- his motorcade to a Chicago Bears game. A pro football game and
- U2 -- that pretty well sums up culture in the age of Clinton.
- </p>
- <p> When it comes to fashion, both Clintons might best be
- described as conscientious objectors. "I don't think he even
- knows who Armani is," marvels an aide somewhat hyperbolically.
- Clinton's suits are still bought off the rack from Dillard's,
- a down-home Little Rock department store. In his casual wear,
- Clinton favors jeans and khakis, not even bothering to follow
- his generation in its mid-life enthusiasm for the Gap and Banana
- Republic. The President-elect's constant battles with his weight
- might influence fashion were not Levi's already hitting it big
- with Dockers, which are cut with a baby boomer's sagging
- physique in mind. "Bill Clinton is half hip and half hick,"
- explains Steve Rabinowitz, one of the traveling staff members
- on the campaign plane. "You want to write about the hip part,
- but sometimes the hick part gets in the way."
- </p>
- <p> If nesting were not already a certified baby-boomer trend,
- President Clinton might get the credit for popularizing it.
- "This will be a very family-oriented Administration," predicts
- Derek Shearer, a longtime Clinton friend and economic adviser.
- "You'll see a lot of couples with kids at the White House."
- Equally visible will be the lights burning long after midnight
- in the White House family quarters; Clinton's idea of a good
- time is staying up late playing hearts with friends or
- discussing Hawaii's health-care system. A valid test for the
- limits of presidential leadership by example will be whether the
- nation begins to emulate Clinton's nocturnal body clock. Aides
- joke that Clinton runs on "Elvis standard time," valiantly
- struggling to avoid any event that requires his presence before
- 9 a.m. Never will power breakfasts have such a militant foe in
- the Oval Office.
- </p>
- <p> A few weeks ago, on his campaign plane, Clinton allowed
- himself a moment of introspection about what his election would
- mean to a generation whose first political act was both
- protesting -- and serving in -- an unpopular war. "If I win,"
- he said softly, "it will finally close the book on Vietnam."
- Whether marching in the streets or marching in uniform, Vietnam
- introduced baby boomers to the sober realities of power. Another
- generation chose Vietnam as a battleground, but in very personal
- terms Clinton and his peers had to face the consequences of that
- decision. Now a child of postwar prosperity has ascended to the
- presidency. How both Bill Clinton and his generation adjust to
- their newfound power will determine the fate not only of the
- baby boomers but of the nation itself.
- </p>
-
- </body></article>
- </text>
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